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Mar 31, 2021

Are you wondering how you can get more media coverage and visibility for your business? Even get featured in publications like Forbes? 

My friend Selena Soo is a PR expert and the go-to person when it comes to landing publicity for your business. She helped me get featured in Forbes last year, which has really boosted...

Mar 24, 2021

A clear message can be the difference between attracting and confusing a potential client. That’s why it’s so important to clarify your message early on. 

But this is easier said than done. Where do you start when it comes to clarifying your message and making a lasting impression? How do you know if your...

Mar 17, 2021

Nobody is born with limitless self-confidence. It’s something you have to work on and build up over years. 

As entrepreneurs, self-confidence is key to achieving our goals and objectives, yet there are many challenges that can deflate our self-confidence – a negative review, a request for a refund, rejection of...

Mar 10, 2021

Many entrepreneurs want to write a book – I know I do. It’s been on my to-do list for some time. Yet it can feel overwhelming. Where do you start, what do you write about, and how do you get people to read your book?  

Laura Gale, my guest this week on The Sigrun Show, helps entrepreneurs write, publish and...

Mar 3, 2021

Messaging is the foundation of your business – it influences your positioning, your client journey and marketing. If you don’t attract your ideal clients, it often comes down to the wrong messaging. 

Michelle Mazur is my guest this week on The Sigrun Show and she is passionate about messaging. She came up with the 3...